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What’s In Our Name: Why Imaginact?

imaginact word art

What’s In Our Name: Why Imaginact?

By Imaginact inBulletin, Featured

“Imaginact”, that is the new name of our organisation formerly known as “The Isaac Somto Foundation“.

You may be thinking: “why this name?” “How does the goals of The Isaac Somto Foundation relate to this name?” and many more. We will answer your questions, stay with us.

You see? The Isaac Somto Foundation goals, missions and everything all boiled down to one thing; making positive impact. And that is the same for Imaginact.

We wanted a name with a story and ideology behind it. Isaac Somto shared experiences he had where most people saw him first before seeing the ideology the movement is putting out, some saw only him and not the movement.

We wanted a name that conveys our ideology once it is heard, but there were no words that could do that and serve as a brand name. They were either too long, too vague, off or taken. So, we invented one. But before doing that, we considered many names that popped up from our inspiration list (a list of words and stories that inspires us to wake up every day, identify problems and take actions to solve them).

On our inspiration list, we had John John Lennon, the famous singer, songwriter and most importantly for us, activist. John released a song in 1971 titled “imagine”. A beautiful song it is, calling for peace. “Imagine all the people living life in peace”, you will hear John sing repeatedly in the song. But you see? It showed a problem with the way people see problems and solutions. Some people only imagine solutions of problems and wish it was solved while they do nothing to solve it (please, don’t be “some people”).

We all know what the word “act ” means, so rather than saying “do something”, “take action” or other words you might have heard a thousand times, we decided to say it in a more creative, story and ideology backed way which is imaginact!. Isaac Somto came up with a portmanteau of “imagine” and “act”.

Imaginact as a word simply means: do more than imagine; take action/do something. It is just a more creative way of saying those words. Imaginact grabs attention in a person’s mind and creates a curiosity in the person, a curiosity only satisfied when the person knows what it means and the story behind it.

We got our motto from african blogger, Israelmore Ayivor, quote: “Thoughts Do More. Words Do Much. Actions Do Much More.”.

We will continue taking actions to drive positive social change and impact, but not like before. We are more creative, vocal and imaginactive now! Join us! You can also see the stories our logo tells here.

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